UFA Baby
A Complete Platform for Organizing Baby Showers, Gender Reveals, and Milestone Celebrations
The Challenge
Organizing events like baby showers, gender reveal parties, or monthly celebrations can be time-consuming and require multiple scattered tools — gift lists, invitations, tracking, and more.
UFA Baby was created to centralize everything in one place, making the experience more practical and memorable for parents.
SERVICES
UX Design
UI Design
CLIENT
UFA Baby
The Solution
Design Minds was responsible for the entire design project of the UFA Baby platform — from user experience to the final visual interface.
The goal was to create a welcoming, intuitive, and lighthearted digital environment, aligned with the world of motherhood and early childhood.
On the platform, parents can:
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Create a personalized event page
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Build their gift list
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Send digital invitations
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Set up a message wall
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Track everything in real time through a digital wallet
Guests can easily access the event website, choose a gift, and complete the purchase in just a few clicks.
Parents receive the full value of the gifts in cash, with total transparency and control.
User Experience & Visual Design
We designed a modern, responsive, and emotionally engaging interface — combining soft color palettes, friendly typography, and custom illustrated icons.
The user journey was carefully crafted to ensure a smooth and intuitive experience for both parents and guests, even those with little to no digital familiarity.
Desenvolvimento em WordPress
Optamos pelo WordPress como plataforma por sua flexibilidade, facilidade de gerenciamento de conteúdo e robustez. Desenvolvemos funcionalidades específicas para o projeto, como:
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Posts personalizados para as comunidades e seções do acervo
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Mapas interativos com geolocalização das comunidades jongueiras
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Integração com vídeos, áudios e documentos históricos
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Área de notícias com filtros e atualizações frequentes
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Implementação de boas práticas de acessibilidade (WCAG) e otimização para dispositivos móveis
Resultados
O site do Museu do Jongo tornou-se um portal de referência na valorização da cultura afro-brasileira no ambiente digital. Desde o lançamento, observamos:
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Maior alcance entre educadores e instituições de ensino
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Ampliação da visibilidade das comunidades praticantes do Jongo
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Uso frequente por pesquisadores e estudantes
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Reconhecimento do projeto como exemplo de design com impacto social e cultural
Conclusion
UFA Baby is making life easier for thousands of parents by enabling more organized, cost-effective, and personalized celebrations.
With a digital experience designed by Design Minds, the act of giving and receiving gifts has become simpler — and filled with care.
“That’s been one of my mantras — focus and simplicity. Simple can be harder than complex; you have to work hard to get your thinking clean to make it simple.”
“I think if you do something and it turns out pretty good, then you should go do something else wonderful, not dwell on it for too long. Just figure out what’s next.”
CLIENTES
Entre em Contato
Fale sobre o seu projeto
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